In over 30 years of operation, we have found the most cost effective form of promotion is to circulate press releases. This activity will take advantage of the 'free publicity' potential of the editorial columns of the trade and technical press and need not entail any support advertising.

We have written thousands of press releases on behalf of our clients, all of which have been published, with varying degrees of coverage and reader response, depending upon the subject matter.

We are so confident in the service we provide that we can offer a FULL REFUND if we don't generate you any press coverage or even work on a PAYMENTS BY RESULTS basis, where you only pay for editorial coverage obtained and/or enquiries received. If cash flow is a problem, you can take advantage of our STAGE PAYMENT offer, where the cost of your promotion is spread over a ten month period.

Our separate ‘Targetted Promotion’ leaflet gives further details on this service.

FIXED PRICE PR PACKAGE
Companies who would like to promote, but find the financial commitment of conventional advertising to be too great, should take a look at our Fixed Price PR package. We will prepare appropriate text, print onto client letterheads, supply photographs from digital image, make-up and distribute to a computer matched selection of the media (up to 100 journals), a standard press release for a fixed price of only £621. This also includes circulation to relavant on-line (e-zine) publications and the material will be hosted on the Enterprise Marketing website for a minimum of 6 months.
This offer represents a saving of between 25 and 50% from our normal commercial terms.

PAYMENTS BY RESULTS PR SERVICE
As there can never be any guarantee that material will be published, some companies are initially reluctant to ‘risk’ this form of promotion. We claim to have never issued a press release that has not been published, and are therefore confident enough to provide our service at NO CHARGE if we cannot obtain results. We will distribute a standard press release to a computer matched selection of the media at NO CHARGE. We would, however, then expect companies to enter into a contract to pay for the results obtained from the promotion. The results as a method of charging would be based upon press coverage obtained, inquiries generated and possibly as a percentage of new business generated.
NO results NO cost, a true test of our performance.
FULL REFUND OFFER
For companies looking for a minimal risk opportunity, we have introduced the Full Refund guarantee. This involves work undertaken on our normal commercial terms, but with the opportunity for a full refund if we do not obtain any press coverage within a reasonable period. For our Full Refund package we will prepare an appropriate standard press release text, print, collate and distribute to the media (up to 100 journals), for a fixed price of £915. In the event that no press coverage is obtained within a reasonable period (at least 6 months) from the date of press release distribution, then a full refund of money paid for this service (ie £915) would be made.
A money back guarantee with a limited commercial outlay.
TRIPLE PR PROMOTION
This offer has been introduced to help companies who want to promote more heavily to generate new business, but are unable to justify the initial costs involved in a more active PR campaign. Under the Triple PR Promotion package we will undertake the preparation and distribution of three standard press releases in as short a time scale as is practicable. The cost of this exercise is £2010 to be paid for over a 10 month period (£201 per month), which has the effect of limiting the cash flow commitments to a manageable level per month.
A mini campaign with PAYMENT SPREAD over a 10 month period.

EXHIBITION PRESS PACKS
For companies taking part in major exhibitions, it is of paramount importance to take full advantage of the potential offered by the editorial columns of the trade press in both the pre-event preview and post-event reviews that are published. As a special rate for exhibitors, we will prepare and distribute a press release on your exhibition activities. Two further individual press releases covering specific products or company activities also to be prepared and subject to a similar full trade press distribution either before or after the exhibition. Further copies are then printed, collated and bound together as ‘press packs’ for delivery to your company or direct to the exhibition press room. All of the above would be undertaken for a total price of £2220, with payments spread over a ten month period (£222 per month). Additional press releases can be incorporated for companies who require a more comprehensive exhibition presentation.
Get full advantage from your national exhibition activities combined with spread payment plan.
NO CONTRACT CAMPAIGN
This is based on our initial Ad Hock starting price for a single standard press release, with each following press release then progressively reduced in price by 2.5% from the previous item, and so on until a maximum of 20 press releases have been taken or a maximum time period of 2 years has elapsed.
The more press releases you do, the cheaper they become without the commitment to any long term campaign.
   
 
     
 
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